World Liberty Markets, an on-chain lending marketplace built around the USD1 stablecoin went live on Monday, marking World Liberty Financial’s (WIF) entry into crypto borrowing and lending.
As per a report from Bloomberg, the service allows users to post collateral to borrow or supply assets for yield in the same on-chain venue. Collateral at launch includes Ether, a tokenised version of Bitcoin, and major stablecoins such as USDC and USDT. The protocol also uses WLFI as its governance token.
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Co-founder Zak Folkman said more collateral types are planned, including tokenised real-world assets, and that the team is exploring partnerships spanning prediction markets, crypto exchanges and real estate platforms.
A year ago, we set out to build a stablecoin that could compete with the biggest names in crypto, and USD1 has exceeded every expectation. Now we’re giving USD1 users access to even more ways to put their stablecoins to work. World Liberty Markets is a major step forward, and it’s just the first of many products we’re planning to roll out over the next 18 months.
Zak Folkman, Co-Founder and COO of World Liberty Financial.
Overall, WLF is looking to expand beyond stablecoins and general DeFi. It’s currently looking into tokenising commodities, including gas, cotton, oil, and others. “I think commodities are a really interesting area for us. All of those things, frankly, should be traded on-chain”, said Zach Witkoff, CEO of WLF.
The rollout comes after World Liberty applied for a national trust bank charter with the US Office of the Comptroller of the Currency. The company has said the charter would support wider use of USD1, which it says is already being used for cross-border payments and treasury operations.
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