Nathalie Morrison, founder of lab-grown diamond jeweller Astrea London, believes demand for the gems will continue to grow rapidly. She says manmade gems now account for 20 percent of the diamond market, up from just 1 percent in 2015. Morrison has a vote of confidence from actress Sarah Jessica Parker, the brand’s new global creative […]Nathalie Morrison, founder of lab-grown diamond jeweller Astrea London, believes demand for the gems will continue to grow rapidly. She says manmade gems now account for 20 percent of the diamond market, up from just 1 percent in 2015. Morrison has a vote of confidence from actress Sarah Jessica Parker, the brand’s new global creative […]

The increasing shine of lab-grown diamonds

2025/11/30 18:18

Nathalie Morrison, founder of lab-grown diamond jeweller Astrea London, believes demand for the gems will continue to grow rapidly. She says manmade gems now account for 20 percent of the diamond market, up from just 1 percent in 2015.

Morrison has a vote of confidence from actress Sarah Jessica Parker, the brand’s new global creative director, and is opening boutiques and a lab in the UAE.

But other jewellers maintain that mined gems will always have a prestige that lab-grown cannot match.

Watch the video for more on the growth of lab-grown diamonds and how the industry is responding.

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