Amazon (AMZN) closed at $235.50 on July 30, 2026, then jumped roughly 9–10% to around $258 in after-hours trading once its Q2 earnings hit the wire. The report gave both sides of the Amazon stockAmazon (AMZN) closed at $235.50 on July 30, 2026, then jumped roughly 9–10% to around $258 in after-hours trading once its Q2 earnings hit the wire. The report gave both sides of the Amazon stock

Learn/Trading Guide/US Stocks/Will AMZN Hit $370 While Burning Cash? Amazon (AMZN) Stock Price Prediction

Will AMZN Hit $370 While Burning Cash? Amazon (AMZN) Stock Price Prediction

Author: Marcus O'Brien

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Sep 21, 2026Marcus O'Brien

8 min

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Amazon (AMZN) closed at $235.50 on July 30, 2026, then jumped roughly 9–10% to around $258 in after-hours trading once its Q2 earnings hit the wire.

The report gave both sides of the Amazon stock price prediction debate exactly what they were looking for.

AWS grew 37% — what Amazon called its fastest pace in 18 quarters — while trailing free cash flow swung to an outflow of $7.6 billion, from an $18.2 billion inflow a year earlier.

Here is what the numbers actually show, where 64 analysts think the stock goes next, and which side of the $207-to-$370 target range the evidence now favors.

Key Takeaways

Sixty-four analysts tracked by S&P Global put the average 12-month AMZN price target at $313.07, with a $207-to-$370 range and zero sell ratings as of July 31, 2026.
Amazon's Q2 2026 revenue rose 20% to $200.6 billion, with AWS up 37% to $42.2 billion — what Amazon called its fastest growth in 18 quarters.
Reported EPS of $5.75 includes $53.4 billion of non-operating income primarily from Amazon's investments in Anthropic, so operating income of $27.5 billion, up 43%, is the cleaner read on the quarter.
Trailing twelve-month free cash flow swung to an outflow of $7.6 billion from an $18.2 billion inflow a year earlier, as capital spending reached $169 billion.
CEO Andy Jassy raised 2026 capital spending guidance to about $220 billion on the earnings call, citing higher memory costs.
Q3 guidance of $197.0–202.0 billion looks soft only because Prime Day moved into Q2, and Amazon says growth would be nearly 400 basis points higher excluding that shift.

What Is the Amazon (AMZN) Stock Price Prediction for the Next 12 Months?

Sixty-four analysts tracked by S&P Global currently put the average 12-month AMZN price target at $313.07, roughly 33% above the July 30 closing price.

The median target sits at $315, the street-low at $207, and the street-high at $370 — and the rating breakdown shows 46 Strong Buys, 16 Buys, 3 Holds, and zero sells.

A separate TipRanks aggregation puts the consensus at $318.98 on 45 Buys and one Hold, so the two trackers converge on a corridor of roughly $313 to $319 despite counting slightly different analyst pools.

Consensus (as of Jul 29–31, 2026)	Value
Analysts covering (S&P Global)	64
Average 12-month target	$313.07
Median target	$315
Street low / street high	$207 / $370
Rating split	46 Strong Buy / 16 Buy / 3 Hold / 0 Sell

Individual AMZN Price Targets Worth Watching

The week before earnings produced revisions in both directions, with targets moving up at some firms and down at others.

Firm	Analyst	Target	Date (2026)
Benchmark	Daniel Kurnos	$370 (street high)	Apr 30
BMO Capital	Brian Pitz	$360 (raised from $355)	Jul 28
TD Cowen	John Blackledge	$340 (trimmed from $350)	Jul 8
Scotiabank	Nat Schindler	$325	Jul 29
Mizuho	Lloyd Walmsley	$320 (trimmed from $325)	Jul 28
UBS	Stephen Ju	$305 (cut from $333)	Jul 28
Street low	—	$207	—

Every target above predates the July 30 report, and post-earnings revisions are likely to reset several of these numbers.

The spread itself is the story: $207 to $370 is not a rounding disagreement, it is a genuine split over when Amazon's $220 billion capex year starts converting into cash.

What Did Amazon's Q2 2026 Earnings Actually Show?

AWS Grew 37% — the Fastest in 18 Quarters

AWS revenue reached $42.2 billion in Q2, up 37% year-over-year, its fastest growth in 18 quarters, at a 39.4% segment operating margin.

Two businesses inside AWS each passed a $25 billion annualized revenue run rate — its AI business and its custom chips business — both growing at triple-digit rates.

Trainium, Amazon's in-house AI chip, secured multi-year, multi-gigawatt commitments from Anthropic and OpenAI, which Amazon listed among its highlights since the previous earnings announcement.

AWS is now running at a $169 billion annualized revenue run rate, a figure Amazon disclosed alongside the quarter's results.

The $53.4 Billion Footnote Behind That $5.75 EPS

Headline net income of $62.6 billion, or $5.75 per diluted share, is not what it looks like at first glance.

The quarter includes $53.4 billion of non-operating pre-tax income, primarily gains on Amazon's investments in Anthropic — a non-cash item, which Amazon backs out in its cash flow reconciliation.

Strip that out and the operating picture is still strong: operating income rose 43% to $27.5 billion, with the consolidated operating margin reaching 13.7%.

Advertising added $19.8 billion at 26% growth, while the international segment held a 4.1% operating margin, unchanged from a year earlier even as segment sales rose 15%.

Prime Day Moved Into Q2 — and It Distorts Q3

Prime Day ran June 23–26 this year, landing inside Q2 instead of its usual July slot, which flattered this quarter's North America growth of 16%.

The flip side arrives next quarter: Q3 guidance of $197.0–202.0 billion implies 9–12% growth, but Amazon says growth would be nearly 400 basis points higher excluding the Prime Day timing shift in both years.

Operating income guidance of $22.5–26.5 billion compares against $17.4 billion a year ago, so the profit trajectory continues even where the revenue comp looks soft.

Reading Q3's headline number without that adjustment will make Amazon look slower than it is — a trap worth flagging now.

Bear, Base, Bull: The Full Amazon (AMZN) Stock Price Prediction Range

Scenario	Price Range	Trigger Condition
Bear	$207–$235	Post-earnings gap above $235.50 fills; free cash flow stays negative into 2027 as capex holds near $220B; AWS growth decelerates back below 30%; $207 is the street-low target, just above the 52-week low of $196.00
Base	$290–$320	AMZN reclaims and holds the $278.56 52-week high; AWS sustains 30%+ growth; free cash flow inflects toward positive as capex growth flattens — this is the consensus corridor around the $313.07 average
Bull	$340–$370	AWS holds 35%+ with visible backlog conversion; advertising sustains 25%+ growth; the market re-rates capex as compounding advantage rather than cash drain — the TD Cowen ($340) to Benchmark ($370) zone

The bear case is no longer hypothetical about the cash question: trailing free cash flow is already negative at −$7.6 billion, against a $18.2 billion inflow a year ago.

The bull case is no longer hypothetical about demand: AWS accelerated for a fifth straight quarter to a $169 billion annualized run rate, with AI and chips each above $25 billion.

That is why this range refuses to narrow — both extremes just received fresh evidence in the same report.

MEXC Analysis: What the Overnight Session Showed

When evaluating price scenarios for US stocks, MEXC Research weighs verifiable market-structure data — Level 1 quotes, extended-hours and overnight-session prints — above headline commentary, and treats social sentiment as a temperature gauge rather than a scenario input, regardless of which direction any single quarter points.

Q2 was a live demonstration of why session structure matters: Amazon released results after the 4:00 PM ET close, and the entire move to roughly $258 happened outside regular trading hours, when only extended-session venues were quoting the stock.

MEXC's overnight session runs from 8 PM to 4 AM ET, which covers the full business day in Taipei, Singapore, and Hong Kong.

That is the detail most earnings coverage misses: an after-hours move in New York is a mid-morning move in Asia.

For traders in that time zone, Amazon's Q2 reaction was not an after-hours event at all — it landed in the middle of the working day.

On the evidence itself, the base case currently carries moderately more weight than the bear case: AWS acceleration, a 26% advertising print, and doubled contracted backlog all point the same direction, and the one genuinely conflicting signal — negative free cash flow — is a chosen investment posture rather than a demand problem.

The read that would invalidate this: free cash flow still negative by mid-2027 with AWS growth back under 30% — at that point the $207 side of the range stops being a tail case.

FAQ

What is the Amazon (AMZN) stock price prediction for the next 12 months?

As of late July 2026, 64 analysts tracked by S&P Global put the average 12-month AMZN price target at $313.07 — about 33% above the July 30 close — with a Strong Buy consensus and a $207-to-$370 range.

What is the highest Amazon price target on Wall Street?

The street-high is Benchmark's $370, set April 30, 2026, followed by BMO Capital's $360 from July 28.

Why did Amazon stock jump after Q2 2026 earnings?

AMZN rose about 9.5% in after-hours trading on July 30 because Q2 revenue of $200.6 billion and 37% AWS growth both beat expectations, with AI and chips businesses each passing $25 billion in annualized run rate.

Why is Amazon's free cash flow negative?

Trailing twelve-month capital spending of $169 billion — up 64%, mostly on AI infrastructure — outran $161.4 billion in operating cash flow, producing a $7.6 billion outflow.

Did Amazon really earn $5.75 per share in Q2 2026?

The $5.75 figure is real but includes a $53.4 billion non-operating gain primarily from Amazon's Anthropic investments, so operating income of $27.5 billion is the better gauge of the underlying business.

What is the Amazon stock price prediction for 2030?

Sell-side firms publish 12-month targets rather than 2030 targets, so any long-horizon view rests on whether today's capex cycle converts into AWS and AI cash flow — the same variable driving the 12-month range.

Is Amazon (AMZN) stock a buy right now?

The institutional consensus is Strong Buy with zero sell ratings, but the $207–$370 target spread means analysts agree on direction while genuinely disagreeing on how much capex risk is already in the price.

Conclusion

The Q2 report resolved the old version of the Amazon debate and immediately created a new one.

Growth is no longer the question — a $200 billion quarter, 37% AWS growth, and $496 billion in contracted backlog settled that.

The question now is purely about cash: whether a company can run negative free cash flow at $220 billion a year in capex and still earn a $313 consensus target, and Q3 results, expected in late October are the next hard checkpoint — read them with the 400-basis-point Prime Day distortion in mind.

Traders looking for exposure can access Amazon stock on MEXC, including extended and overnight sessions, when this quarter's earnings move was priced in.

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This article is provided by Marcus O'Brien for informational purposes only and does not constitute financial or investment advice. Cryptocurrency markets involve significant risk. Please conduct independent research or consult a qualified professional before making any investment decisions. The views expressed do not necessarily represent those of MEXC or its affiliates.